Socialization and Dissemination of Three Ecotourism Models Based on Traditional Bendega Institutions in the Coastal Area of Canggu Traditional Village, Badung Regency

I Komang Putra; I Ketut Darma; Ni Nyoman Rusmiati; Mohd Raziff Jamaluddin; Anak Agung Putu Agung Caturyarta Nugraha Udayana; I Made Cahyadi Putra

doi:10.55927/ajcs.v5i9.74

Authors

I Komang Putra Universitas Warmadewa
I Ketut Darma Universitas Warmadewa
Ni Nyoman Rusmiati Universitas Warmadewa
Mohd Raziff Jamaluddin Universiti Teknologi MARA
Anak Agung Putu Agung Caturyarta Nugraha Udayana Universitas Warmadewa
I Made Cahyadi Putra Universitas Warmadewa

DOI:

https://doi.org/10.55927/ajcs.v5i9.74

Keywords:

Ecotourism, Bendega Adat, Coastal Empowerment, Sustainable Tourism, Local Wisdom

Abstract

This service activity aims to socialize three ecotourism models based on Bendega institutions, namely Traditional Sea Tourism Mina, Coastal Conservation Tourism, and Marine Products Culinary Tourism, to 62 Bendega Krama, village officials, and business partners. The activity will be held on July 6, 2026 at Segara Canggu Temple through a dissemination forum, an international speaker plenary session, the handover of safety jacket assistance, and interactive discussions. The results of the activity show that the estimated combined income potential of the three models reaches ±Rp25,000,000/month, with a positive response from the Bendega krama to the hybrid model that maintains the ritual function while opening an ecotourism economic unit based on SDGs 8, 12, and 14.

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